Illustration
Apparel
EXE Apparel
Playful, tech-inspired illustrations designed for embroidered apparel.

OVERVIEW
EXE Apparel is a clothing brand that blends fashion and tech culture through minimalist, everyday apparel. I was commissioned to create five custom illustrations inspired by tech-related concepts, bringing a playful touch to the brand's embroidered designs.
Role: Freelance Illustrator
The Approach
Working from client-provided concepts, I brought each idea to life through playful, character-driven illustrations, balancing expressive details with bold, simplified shapes. I focused on expressive details and simplified shapes, making small refinements to help the designs translate effectively into embroidery.

The Collection
Meet the Lineup
A collection of five playful illustrations inspired by tech culture, each bringing a little personality to familiar concepts.



The Application
Made to Wear
A look at the illustrations in their intended apparel applications, designed to add subtle touches of personality through small-scale embroidery.

The details
A Closer Look
Simplified shapes and carefully considered details help each illustration retain its personality, even when translated into a smaller embroidered design.

